Digital & Virtual Ethnography Policy

School of Anthropology & Society › Digital & Virtual Ethnography Policy

This page explains the relationship and distinction among Digital Anthropology, Digital Ethnography, Virtual Ethnography, Online Ethnography, Netnography, Platform Studies, Internet Research, and Social Media Research. These are related but not automatically identical.

The page explains their disciplinary origins, methodological differences, shared concerns, ethical differences, field-site differences, data differences, and appropriate uses. Digital research is not collapsed into a single label, and the internet is not treated as a detached, unreal world.

Content Status: DRAFT · AI-assisted; human ethics review pending. Non-degree.